Blog Central

Some time in December my friend invited me to a party/shopping event that was held at her friend’s studio, a fashion designer Zanesha Gowrali or Zan, as everybody calls her.

I’ve never been to an event like that, so I was intrigued. Party and shopping combined in one seemed like a perfect combination.

The place wasn’t far from me, near King and Bathurst in the old brick building. Zan and her... Read more

• Category:
• Fashion & Style

In my last article, I showed you how to incorporate photos of your products into your store banner design. The working example was a banner for a jewelry shop. The photo we used in the banner was a grouping of handmade earrings.

Another method of incorporating your product into your shop banner and avatar is to scan your artwork into your computer. Of course, this method works best for those with flat products... Read more

• Category:
• Selling Online

I am very busy right now creating my new line of vintage inspired jewelry from repurposed or recycled jewelry peaces, like vintage brooches. Trying hard to be green. Every little effort makes a difference. Right?

I feel like it just happened naturally. Creating is what I do. I spend a lot of time in the studio playing. I started one day making jewelry and I haven’t stopped since.

I love the history that... Read more

• Category:
• Eco-friendly Living

It has been a long cold winter… thinking I could escape it, and for the most part I did, my going home to New Mexico for the month of December. Though it did prove to be cold there more than normal and even snowed twice while I was there!!! A rare occasion indeed :)

But I escaped the 25″ of snow reported by neighbours and friends back home on the east coast! So I am thankful for that and so many... Read more

• Category:
• All Things Crafts

In the previous tutorial, we choose the best product photo to use in your banner and a font for your company name. Now we can begin to build our banner.

1. Open Photoshop. Click File – New to start a new image. Our banner needs to be 625 pixels. In the dialog box set the Width to 625 pixels, the Height to 100 pixels and the Resolution to 72.

2. You will also want to open your product photo into... Read more

• Category:
• Selling Online

At this point in the banner design, we are ready to add your business name to the banner. You have already decided on the font you wish to use so let's get started.

1. Open your banner into Photoshop.

2. Choose the Horizontal Type Tool (looks like a T) from the Tools panel. Click inside the banner to activate the tool. You should see a blinking cursor. Click on the colored square in the Options Bar... Read more

• Category:
• Selling Online

Designing your own store banner can be one way to keep the cost to a minimum when starting your new store. Because this banner will give a "first impression", you want it to reflect the products in your store. One way to do this is to incorporate a photo of your products as the second major element in the banner's design. Of course, the first major element in the design will be your business name.... Read more

• Category:
• Selling Online

Simple. Clean. Clear.

That's my motto! I am paper hoarder. I have paper from at least 6 years ago still in my stash. I finally found a good way to use up my pieces and strips of left over paper. All you have to do is sort your paper into co-ordinating colours and - voila! - you can make a stunning card background.

I have a square punch but you could use a paper trimmer for this technique. I like the look... Read more

• Category:
• Tips, Tutorials & DIYs

When you add your profile to your iCraft store, you have the option to add a banner. This banner needs to be 625px wide. What options do you have if your existing banner is not that size? Let's assume that your Etsy banner is perfect for your business and you want to use it on your iCraft store. But the Etsy banner is 760 pixels wide and 100 pixels high.

The easiest fix for this would be to reduce your Etsy... Read more

• Category:
• Selling Online

Pantone is a company that has created a language of colour that is universally understood. With this system, a colour like Red, that makes me think of an apple and makes you think of a tomato, becomes the exact, same Red! Can you imagine choosing the paint for your living room by just asking for Green?

Pantone’s founder, Lawrence Herbert, in 1963, “created an innovative system of identifying, matching... Read more

• Category:
• Trend Spotting