PillowThrowDecor
Posts: 1096
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« on: April 07, 2010, 02:10:38 am » |
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Ok... 3 items from 3 stores.... give us your best keywords! Don't forget to leave a page link so we can all check out the items you have picked.
Cheers
Christine
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PetiteTuques
Posts: 164
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« Reply #1 on: April 07, 2010, 10:02:44 am » |
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#page has been deleted# Purple earrings that my mom would love for Mothers Day  by beajoux Keywords1. cheap diamond stud earrings 1300 2. moissanite stud earrings 1300 3. discount diamond stud earrings 880 4. craft beads wholesale 720 5. necklace findings 1300 https://icraftgifts.com/handmade/19046/handmade-necklace-translucent-frosted-blue-glass.php A little something for me by gallerialinda Keywords1. glass beads for sale 1300 2. sterling silver letter beads 720 3. glass cane beads 880 4. large plastic beads 1000 5. sterling silver letter beads 720 https://icraftgifts.com/handmade/21291/coffee-mug-cozy-tractor.php A gift for a man who LOVES John Deer by Boutique Karma Keywords1. custom travel coffee mugs 590 2. custom printed coffee mugs 320 3. coffee mug printing 480 4. personalized coffee travel mug 590 5. logo ceramic mugs 260 Now sure if I did this all right, but it's learning process I had thought that the longer your store has been active, the more keywords would show up, but in this case Boutique Karma takes the cake. The other three have been opened a year longer. I also took the words in the Local Search Volume: March column. So did I pass? |
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PillowThrowDecor
Posts: 1096
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« Reply #2 on: April 07, 2010, 11:00:53 am » |
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LOL... yes you passed and you get lots of stars by your store. anyone that posts on this Bootcamp forum passes because we know that they are educating themselves and this is good.... no stars if they don't do homework though really good keywords for the coffee mugs... those are words I would use if I was looking for coffee mug! Good job. Now help me out with some of the others.... pick three stores and a listing from each and pick some keywords for that listing. Cheers Christine |
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PillowThrowDecor
Posts: 1096
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« Reply #3 on: April 07, 2010, 11:11:12 am » |
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Oh ... by the way... I prefer to use Global stats as my market is NOT local as much as it is GLOBAL. Google is intuitive as to your regional location. So give some thought to where your market it. I suspect for most of us it is global but only you know for sure.
Cheers
Christine
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PillowThrowDecor
Posts: 1096
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« Reply #4 on: April 07, 2010, 12:19:59 pm » |
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Examples of product with Tweaked Titles Wheezi... very good job done in optimizing your titles... very descriptive Cotton Leopard Print Shoulder Bag w Red Lace-OOAK https://icraftgifts.com/handmade/19200/leopard-print-shoulder-bag-w-red-lace-handmade.phpThe only suggestion here that I can suggest is to drop the word Cotton. It is best to get your keywords at the beginning of your title if possible. Leopard Print Shoulder Bag with Red Lace OOAK (390 replacementes on Leopard Print Shoulder Bag) I am not sure if many people know what OOAK means as it took me ages to figure it out. You may want to instead say "an Original. Good job Wheezi. Love your Avatar!!! Caralyn Forster Butterfly Trio https://icraftgifts.com/handmade/21786/golden-butterfly-trio-necklace.phpAs the title reads I don't know what it is and on checking Google Keywords noone or not many are replacementing for a "butterfly trio". Try changing it to "Butterfly Necklace Pendant - A Gold Trio" or "gold butterfly pendant necklace" Use the first sentence to "sell the benefits" of owning this lovely pendant rather then getting into the technical details and remember to use your keywords in your first sentence especially. https://icraftgifts.com/siroccoSterling and Turquoise Hoop Earrings https://icraftgifts.com/handmade/15777/sterling-and-turquoise-hoop-earrings.phpYour keywords look excellent... your listing is on the first page of the Google replacement for this item and this is exactly how I would replacement for these earrings as I have replacemented for them as a birthday gift for a friend. Good job!!! Men's Wide Stretch Bracelet "DAKOTA" https://icraftgifts.com/handmade/10134/peyote-bracelet.phpGood keywords... right now it is on the 4th page of Google's "mens stretch bracelets" so I would suggest removing the word "wide". That will probably get you on the first page although I can't see how many people replacement for "mens stretch bracelets". Here we go... I've done my homework |
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Sirocco
Posts: 23
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« Reply #5 on: April 07, 2010, 08:43:13 pm » |
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Christine,
Interesting that you found my earrings on the first page of a Google replacement. I did the same replacement and I could not find them in the first ten pages.
Paul
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Sirocco
Posts: 23
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« Reply #6 on: April 07, 2010, 08:57:52 pm » |
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https://icraftgifts.com/brilliant-beads I like these beads by brilliant beads #page has been deleted# I am trying to come up with some keywords to use to replacement for them but I can't seem to come up with any. Salmon Swirls...Handmade Lampwork Bead Pair SRA just doesn't do it. And, I am not sure what SRA stands for. Paul http://twitter.com/DanSirocco
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Sirocco
Posts: 23
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« Reply #8 on: April 07, 2010, 11:48:50 pm » |
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Zeba,
Thanks for the info. I too was using google.com and was not getting anything. I tried google.ca and am now getting much better results. Thanks again
Paul
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Brilliant Beads
Posts: 100
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« Reply #9 on: April 08, 2010, 07:30:43 am » |
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Hmmm....that's interesting to know.
Thanks, Paul, for picking my beads, and it's really helpful to know that the title doesn't come up with much.
...wow, am I learning here.
I do have other online shops, under the name Gillianbeads (Etsy and ArtFire) and I've had them come up on Google.com
I tried a replacement for one of Christine's pillows last night to no avail...going to try again this evening.
I also tried with BeauMonde's jewellery, and her titles are keywords...she's doing well.
This is a challenge all right...I'm trying to narrow down keywords that are better for my beads and jewellery...gosh.
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PillowThrowDecor
Posts: 1096
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« Reply #11 on: April 08, 2010, 10:51:25 am » |
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I wanted to send you a screen shot of it but I don't know how to inbed pictures in these threads. Yuppers I just checked again. I used exactly your title. Don't forget Google is geographically intuitive... I think a replacement where I am located in Vancouver Canada will show different things than someone that replacementes same thing in Florida USA. I think it is one of those secret algorithms that they don't tell you about Christine,
Interesting that you found my earrings on the first page of a Google replacement. I did the same replacement and I could not find them in the first ten pages.
Paul
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PillowThrowDecor
Posts: 1096
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« Reply #12 on: April 08, 2010, 11:16:35 am » |
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Hey Paul... regarding lampwork beads Lampwork beads 110,000 Floral lampwork beads 590 but floral lampwork earrings brought insufficient data, floral earrings 12,500 The trick is to describe the earrings as a buyer would. Would a buyer always look for earrings with the word lampwork in the query? "Floral lampwork beads" might be relevant to a jewelry maker. I am just demonstrating how each word you use in your title will determine what kind of buyer you attract. a person shopping for earrings will not be interested in components and visa versa. I forget what you replacemented on but I just wanted to give an example here. Christine https://icraftgifts.com/brilliant-beads I like these beads by brilliant beads #page has been deleted# I am trying to come up with some keywords to use to replacement for them but I can't seem to come up with any. Salmon Swirls...Handmade Lampwork Bead Pair SRA just doesn't do it. And, I am not sure what SRA stands for. Paul http://twitter.com/DanSirocco |
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PillowThrowDecor
Posts: 1096
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« Reply #13 on: April 08, 2010, 11:35:10 am » |
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Good job Zeba.. using the copper Horse head pendant as an example... Horse head pendant 1300 Horse head necklace 720 If someone were replacementing for a Copper Horse Head Pendant this listing would likely be on the first page as it is quite specific. The problem is when I looked for how many people where replacementing for this kind of necklace I couldn't find any (insufficient data). What I would recommend is start the title with "Horse Head Pendant (or necklace in copper) (or pendant necklace in copper)". Get your most important keywords at the beginning of your title and add the secondary keywords after them. Make sense? Horse head Pendant in Copper |
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Vintage Inspired Jewelry
Posts: 10
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« Reply #14 on: April 08, 2010, 11:37:49 am » |
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I have looked up a number of items for sale on icraft using various keywords. It seems llike the more broad the word is,the more items to see. I used acryllic,pearls,vintage,etc. I also looked at the items that have been sold.
I could not find myself on google,but found many other Vintage Inspired Jewelry sites! I am also on Etsy and Artfire.
I also replacemented for some of my individual items on google,but not luck. So not sure I have the right titles or tags.
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Vintage Inspired Jewelry
Posts: 10
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« Reply #15 on: April 08, 2010, 11:42:04 am » |
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thanks for looking. Not sure the best keyword phrase is pearl stud earrings. Pearls yes,but they are not studs? |
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PillowThrowDecor
Posts: 1096
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« Reply #16 on: April 08, 2010, 12:07:09 pm » |
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That is why icraft is such an amazing tool to capture the untapped Canadian market. As I explained earlier Google is somewhat geographically intuitive and will deliver icraft listings higher on the list for Canadians replacementes... that isn't always the case however. Everything depends on the strength of keywords... relevant, not too popular, words that buyers use. Another example to demonstrate how buyers think is by the keywords "cheap hotels". Buyers aren't as likely to replacement for inexpensive, frugal, penny pincher... people think "cheap". Same as "cheap chic" Now when it comes to cars, people are more apt to replacement for "budget car rental" as apposed to a cheap car rental. "Budget car rental" has 750,000 replacementes but as soon as you add "USA" at the end the replacement numbers drop to 4,400, change it to "budget car rental in Seattle" and it drops down to 1300 (surprisingly high still). If you needed to rental a car when you arrived at the Seattle airport you would make it a lot easier on yourself by replacementing specifically... same as your jewelry buyer... they will replacement specifically, unless they are just snooping in which case you are just hoping you will get lucky in amongst the other million sellers in their replacement list. My point... are you writing your product titles in hopes of getting lucky or writing them to be found by the 30, 50 or 100 serious buyers looking for exactly what you want. Online sellers have been so programmed to get views, lots and lots of them. It has only been in the last while that the message is getting out... a gazillion looky-lews aren't worth as much as a handful of buyers with their wallets open. Our bootcamp exercise here is to help you THINK LIKE AND FIND YOUR BUYERS. Hmmm....that's interesting to know.
Thanks, Paul, for picking my beads, and it's really helpful to know that the title doesn't come up with much.
...wow, am I learning here.
I do have other online shops, under the name Gillianbeads (Etsy and ArtFire) and I've had them come up on Google.com
I tried a replacement for one of Christine's pillows last night to no avail...going to try again this evening.
I also tried with BeauMonde's jewellery, and her titles are keywords...she's doing well.
This is a challenge all right...I'm trying to narrow down keywords that are better for my beads and jewellery...gosh.
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PillowThrowDecor
Posts: 1096
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« Reply #17 on: April 08, 2010, 12:08:33 pm » |
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Crywolf... tell us how you imbedded those pics... pretty plez!
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PillowThrowDecor
Posts: 1096
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« Reply #18 on: April 08, 2010, 12:35:22 pm » |
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Oh ya... another point... If you have another store on Etsy or Artfire make sure your title and description is not exactly the same as your icraft listing. Also don't make any of your icraft titles exactly the same as another of your icraft titles. Google gets ticked if you have exact duplicate content so change things around a bit. Each listing should be optimized for that keyword(s) / keyword phrase. Phew! All these rules!!! LOL... it will come much easier when you get used to it and it will make a huge difference for you so yes, it is worth it. Tip I put this Google keyword tool https://adwords.google.ca/select/KeywordToolExternal right in my favorites toolbar so I can easily click on it and flip back and forth when writing a listing. Now for all my preaching about keywords and SEO I better get started. Right now my store is NOT a really good example of optimized titles and descriptions. Cheers Christine |
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iCraft Admin
Administrator
Posts: 1699
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« Reply #19 on: April 08, 2010, 12:50:24 pm » |
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That's a very good point, Christine. Each listing has to have unique Title and Description.
If you copy/paste same listing on 3 different sites, without making any changes to the copy, it will not do you any good. Google will consider those pages duplicate content and display only one of them from one of the sites, usually the one, where you posted that product first. All others won't perform as good.
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Northern Girl Jewelry
Posts: 199
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« Reply #21 on: April 08, 2010, 01:58:13 pm » |
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Here are my results from replacementing for items. Purse https://icraftgifts.com/handmade/18916/see-no-evil-corduroy-purse.phpchocolate brown purse 0.53 not enough data 1300 handmade brown purse not enough data I thought this was interesting because I would use the replacement term handmade if I was looking for a handmade item, but I guess it's not a popular replacement term for general google replacementes. People looking for handmade specifically must just go directly to the handmade selling sites and replacement directly from there. Vase #page has been deleted# green glass vase 0.73 320 18100 green glass vases 0.66 91 3600 handmade glass vase 0.53 -1 1600 fused glass vase 0.4 -1 480 In reality, I wouldn't replacement using the word fused as I'm not that knowledgeable about which processes give which looks when it comes to glass vases. Pillow https://icraftgifts.com/handmade/17020/silk-decorative-throw-pillows-cream-aqua-gold-stripes-20x20.phpaqua pillow 0.53 110 5400 light blue pillow 0.4 46 1600 aqua cream pillow not enough data I would actually replacement aqua cream pillow if that's what I was looking for, but apparently, not many people do. Interestingly, when I replacemented aqua cream pillow on google.ca, this pillow in your etsy shop was the very first result Christine. So this exercise has me thinking... I understand that trying to compete using really popular keywords is not very helpful. But wouldn't the advertizer column carry more weight than the global monthly replacement one? So having a small advertizing competition number be more valuable than a small global replacement number? Although I realize that the advertizing one is based on paid advertizing on google, so wouldn't necessarily correspond to how many items should up in a general google replacement. |
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Northern Girl Jewelry
Posts: 199
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« Reply #22 on: April 08, 2010, 02:18:13 pm » |
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Doing this assignment and day 2s assignment has shown me that it's even harder to think like a buyer than I thought it was.
The glass vase example that I used. I would never think to use the word fused if I was replacementing for a handmade green vase. And I have some knowledge of glass because I use handmade glass beads in my jewelry. I've even done some glass fusing to make pendants. I love glass and I wouldn't think to use the word fused, so I think that only very knowledgeable buyers would use the word. So how does the seller distinguish herself in replacementes from all the other green vases?
I don't know how to make my stuff stand out there and have been intimidated to try (which is why I have neglected learning about SEO until now - yes, on this one I played ostrich). There is tons and tons and tons of jewelry out there. I tend to use my materials in my product titles because that is what describes them best. But the average buyer doesn't know that much about materials (beyond maybe sterling silver, copper or gold) and likely won't be looking for things by the specific stone name. I realize someone is more likely to be looking for a purple ring than a charoite ring. But there are millions of purple rings, so the chance of someone finding my charoite ring that way are slim to none.
All this to say that at this point, I still feel pretty clueless about what keywords to select for my stuff that would actually be helpful.
My GA for icraft tells me that many replacementes that end up in my shop contain the word Ottawa. That's fab, locals can find me, but I want others to find me too.
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crywolf
Posts: 10
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« Reply #23 on: April 08, 2010, 02:57:32 pm » |
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Crywolf... tell us how you imbedded those pics... pretty plez!
just use the tags [ img ] PHOTO LINK [ / img ] without the spaces of course |
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PillowThrowDecor
Posts: 1096
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« Reply #24 on: April 08, 2010, 03:19:09 pm » |
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What's PHOTO LINK and where do I get it???
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Northern Girl Jewelry
Posts: 199
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« Reply #25 on: April 08, 2010, 03:26:28 pm » |
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Christine, when you are replying to things, a whole bunch of symbols appear above the message box. There are 2 rows of grey boxes. The second grey box in the second row is Insert Image. click on that one to insert an image.
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PillowThrowDecor
Posts: 1096
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« Reply #26 on: April 08, 2010, 03:51:36 pm » |
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https://icraftgifts.com/handmade/18435/carnelian-and-sterling-silver-necklace.phpcarnelian jewelry 12,100 carnelian necklace 9,900 carnelian necklaces 1900 carnelian bead necklace 880 amber bead necklace 190 orange agate 2400 carnelian agate 2900 How about this... "Carnelian necklace with sterling silver accent" This is a tough one because if I saw someone wearing it, and wanted one, I would go home and check on my computer with "orange agate necklace" as I would have no clue that it was called carnelian. But, apparently lots of people know what carnelian is so I might title it with Carnelian bead necklace. I would call it by its color amber or orange if I didn't know the name of the stone which most people don't... and yes I know amber is also a stone. Arghhhh Hope this helps? Doing this assignment and day 2s assignment has shown me that it's even harder to think like a buyer than I thought it was.
The glass vase example that I used. I would never think to use the word fused if I was replacementing for a handmade green vase. And I have some knowledge of glass because I use handmade glass beads in my jewelry. I've even done some glass fusing to make pendants. I love glass and I wouldn't think to use the word fused, so I think that only very knowledgeable buyers would use the word. So how does the seller distinguish herself in replacementes from all the other green vases?
I don't know how to make my stuff stand out there and have been intimidated to try (which is why I have neglected learning about SEO until now - yes, on this one I played ostrich). There is tons and tons and tons of jewelry out there. I tend to use my materials in my product titles because that is what describes them best. But the average buyer doesn't know that much about materials (beyond maybe sterling silver, copper or gold) and likely won't be looking for things by the specific stone name. I realize someone is more likely to be looking for a purple ring than a charoite ring. But there are millions of purple rings, so the chance of someone finding my charoite ring that way are slim to none.
All this to say that at this point, I still feel pretty clueless about what keywords to select for my stuff that would actually be helpful.
My GA for icraft tells me that many replacementes that end up in my shop contain the word Ottawa. That's fab, locals can find me, but I want others to find me too.
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PillowThrowDecor
Posts: 1096
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« Reply #27 on: April 08, 2010, 03:59:43 pm » |
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I see the picture button and when i click on it I get this...  Then what do I do? I get the url for a pciture? From where? what if I want to do a screen shot from my computer? Tell me, tell me, I'm dying to know! Christine, when you are replying to things, a whole bunch of symbols appear above the message box. There are 2 rows of grey boxes. The second grey box in the second row is Insert Image. click on that one to insert an image.
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iCraft Admin
Administrator
Posts: 1699
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« Reply #28 on: April 08, 2010, 05:57:47 pm » |
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Christine, you can only copy/paste image URL within [ img ] tags, like product images... Sorry, I think we disabled upload function for some good reasons.  |
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PillowThrowDecor
Posts: 1096
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« Reply #29 on: April 08, 2010, 09:31:35 pm » |
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Hi admin... I think I tried that... copy and paste an image in the little image brackets. Nothing happens.... does the image have to come from the icraft pool of pics? Like our blog pics?
This has confounded me for so long I would just love to figure it out!
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caralyn forstar
Posts: 29
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« Reply #30 on: April 09, 2010, 02:07:33 am » |
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to Jewelry w/o Borders,Vintage Inspired, Sirocco, Zeba, Brilliant Beads, and Wabi Brook, your photos are stunning, your keywords amaze me (I had no idea you could use so many)I feel like the 6 year old misplaced in high school somehow. I learned more looking at your sites than trying to wade through google keywords. I am truley impressed. Smiles, Caralyn and no I still can't find myself through key words, but after looking at all of you tommorow may be more sucessful, thanks.
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iCraft Admin
Administrator
Posts: 1699
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« Reply #31 on: April 09, 2010, 02:08:54 am » |
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Hi Christine, You need to copy URL of the image (right click on any image on the web and copy URL), then paste it here enclosed in [ img ] tag, like I did below. Hope this helps.  |
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Zeba
Posts: 9
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« Reply #32 on: April 09, 2010, 07:44:44 am » |
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Thank you very much for the compliments. I have been at this online sale business for 2 years, and I still overwhelmed. I keep learning and adding. to Jewelry w/o Borders,Vintage Inspired, Sirocco, Zeba, Brilliant Beads, and Wabi Brook, your photos are stunning, your keywords amaze me (I had no idea you could use so many)I feel like the 6 year old misplaced in high school somehow. I learned more looking at your sites than trying to wade through google keywords. I am truley impressed. Smiles, Caralyn and no I still can't find myself through key words, but after looking at all of you tommorow may be more sucessful, thanks.
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Northern Girl Jewelry
Posts: 199
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« Reply #33 on: April 09, 2010, 08:33:28 am » |
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Caralyn, thanks for the feedback. I've been working on my photos for a while, and need to do more work. It's never ending, I think.
I learnt a lot by looking at other shops. Especially by looking at shops that appealed to me. When I saw photos I liked, I really studied them and analyzed what it was about them that drew me in. Having done that a lot, I came up with a list of criteria for my own photos.
And I'm still learning about this online selling stuff every day. We are so lucky to have these bootcamps here. I love the format of assignments. To me, there is no better way to learn than by doing. We get some info, we try it out, we share our results and ask questions and learn more. Very valuable.
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wabibrookstudio
Posts: 46
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« Reply #34 on: April 09, 2010, 12:19:10 pm » |
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to Jewelry w/o Borders,Vintage Inspired, Sirocco, Zeba, Brilliant Beads, and Wabi Brook, your photos are stunning, your keywords amaze me (I had no idea you could use so many)I feel like the 6 year old misplaced in high school somehow. I learned more looking at your sites than trying to wade through google keywords. I am truley impressed. Smiles, Caralyn and no I still can't find myself through key words, but after looking at all of you tommorow may be more sucessful, thanks.
Thank you Caralyn! Photographing one's work well is always a challenge! It's an ongoing learning process, that for sure. I still don't understand SEO and keywords, and usually can't find myself through google either, so you are not alone. Julie |
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BoutiqueKarma
Posts: 13
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« Reply #35 on: April 09, 2010, 01:52:00 pm » |
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Petite Tuques - 2-3 years Winter Tuque Set <img> https://icraftgifts.com/files/product_photo/medium/product_photo_medium_8fe8384c1ae1f39846ff7c5a11560ca9.jpg </img> For this one I'm shopping for my son 2 years old for next winter. I love neutral colors and I like a touch of blue to bring out the color of his eyes. boys knit hat 2400 (which is how I would begin my replacement) kids winter hats and gloves 170 childrens winter hat 880 handmade knit hat 390 ok.. I'm going to try and come back and do another two items from other shops. Question: I see a couple of other shops have selected my 'Mug Huggers' as their item. The term travel mug keeps coming up, would that be a logical tag for it? Seeing as its for your at home mug... Wouldn't that just create a high bounce rate? I'm loving what I'm learning here, and although I haven't touched old listings yet, I've noticed already an increase in traffic. I also was interested in the copy/paste from listings from other venues.. I'm starting to change it up a little from each place. How does cloning affect our listings? Should we always build from scratch or is this ok as long as the Title/Description and keywords are changed? |
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crywolf
Posts: 10
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« Reply #36 on: April 09, 2010, 03:23:07 pm » |
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What's PHOTO LINK and where do I get it???
Right click on an image "copy image url" |
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Beajoux
Posts: 78
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« Reply #37 on: April 10, 2010, 06:26:48 pm » |
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I was a bit confused with this assignment. Which terms were we supposed to use in the keyword tool? I used the titles of the items I picked, but often the "best" word (i.e., lowest number) had nothing to do with the actual product. First I went with this lovely tuque (which, by the way, I thought was spelled "toque", but I think that's the French word, correct?). My son wouldn't fit in these great hats, but I did find a beautiful one for ladies. (And many thanks to Petite Tuques for selecting my purple earrings!)  Result: crochet toques 260 (#1 was "costume spiderman", go figure) Next, I checked out Brilliant Beads and was instantly drawn to these earrings:  Result: borosilicate lampwork beads 36 Lastly, I chose this super-cute Panda bear t-shirt:  Result: No data. I think it might be better to add "bear" in the title; there were irrelevant results without it. ("panda bear apparel" = 46) So not sure if this is what the point was; any thoughts/advice/guidance appreciated. Ainsley |
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Brilliant Beads
Posts: 100
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« Reply #38 on: April 11, 2010, 08:29:09 am » |
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Caralyn,
Thanks so much for your kind words...photographing product is still a challenge for me, and I'm slowly getting the hang of my photoediting software (I use Corel PaintShop Pro X).
It's so funny, I think my keywords are not very good, and I spent a considerable amount of time yesterday working with the Google tool and making Excel lists to edit my listings with.
Christine,
Your point about using "lampwork" is very well taken...it probably has more impact on a jewellery designer or glass artist than on the lay public who are shopping.
I realize that I don't think like a shopper easily...gotta learn this skill. Funny how we get in our own "rut"...
...plugging away at the assignment again today...have a good one!
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Northern Girl Jewelry
Posts: 199
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« Reply #39 on: April 11, 2010, 09:10:30 am » |
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I realize that I don't think like a shopper easily...gotta learn this skill. Funny how we get in our own "rut"...
Gillian, I'm having the same problem. I think a big part of the challenge is that we are so knowledgeable about our craft and the materials that we use that we aren't really in touch with what the average shopper knows. And then the challenge is that if we go so broad/general with our keywords, then we are buried under millions of listings... Christine, maybe we should have an assignment where we get a friend/family member who doesn't do our craft replacement for some of our items and record what kinds of words they use to replacement for our stuff. This SEO thing is hard, but I'm not giving up.  Julie |
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Brilliant Beads
Posts: 100
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« Reply #40 on: April 11, 2010, 09:19:11 am » |
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OK, here goes.... 1. https://icraftgifts.com/handmade/4265/golden-yellow-topaz-pendant.php (Title: Topaz in Silver) by Caralyn Forstar  I replacemented Google.ca and it didn't come up on the first 10 pages. I noticed that neither the title nor the tags indicate that it is a pendant, so I tried that in a replacement..."Topaz in Silver Pendant" ...still nothing in the first 10 pages There are also really a lot of blue topaz pendants, and this is a beautiful yellow topaz stone, so I tried to think like a shopper ...here are some keywords that came up from my replacement for "Yellow Topaz Pendant" Yellow Topaz Pendant -average advertiser competition -local replacement volume ...not enough data -global replacement volume ...5400 Yellow Topaz Pendants -average advertiser competition -local replacement volume ...not enough data -global replacement volume ...500 I really like the wire wrapping but probably as a customer wouldn't be replacementing for wire-wrapped pendant...I'd just like it when I saw it. Caralyn, try changing your title to: Yellow Topaz Pendant Wrapped in Sterling Silver and some keywords with yellow topaz and topaz pendant...see what happens when the Google bot crawls next time |
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wabibrookstudio
Posts: 46
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« Reply #41 on: April 11, 2010, 11:03:39 am » |
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Julie and Gillian, I too have a difficult time thinking like a customer when it comes to keywords. I find that even when I am replacementing for something I want to purchase for myself, that I don't seem to use "normal" keywords. I think I am going to ask some friends, family and customers to help me out. I will give them a photo of one of my products and ask them what words they would use to replacement for it.
Julie B.
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PillowThrowDecor
Posts: 1096
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« Reply #42 on: April 12, 2010, 01:35:51 am » |
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Hey I think you guys are getting it! It does take practice! Asking family and friends for replacement words is a good idea. Too often we are too close to our own product to know how people would replacement for it. You could always post a pic of it in the forum and we can all pitch in to help out. Cheers Christine |
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Weezi
Posts: 58
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« Reply #43 on: April 19, 2010, 04:23:49 pm » |
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Here goes ( so sorry I am sooo late!) I don't know if I did this correctly but it was interesting. #1 Lovely Earrings: #page has been deleted# Her title:Lilia ~ earrings with lucite flower crystal beads brass and copper Dangle Earrings 450,000 Flower earrings 90,500 Handmade earrings 40,500 Lucite Beads 12,100 Red Flower 246,000 #2 Soothing Eye Pillow https://icraftgifts.com/handmade/21802/green-soothing-eye-pillow-garden-flowers.phpHer title: Green Soothing Eye Pillow - Garden Flowers Migraine headache 165,000 Migraine relief 40,500 soothing pillow 3,900 herbal pillow 3,600 eye pillow 33,100 #3 IPhone Crochet Case https://icraftgifts.com/handmade/21966/handmade-iphone-ipod-touch-case-turquoise-with-lime-button.phpHer title: Handmade iPhone, iPod Touch Case, Turquoise with lime button. Iphone cover: 880 Iphone case: 5,000,000 screen protector 2,240,000 mobile phone cases: 673,000 Crochet 7,480,000 |
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PillowThrowDecor
Posts: 1096
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« Reply #44 on: April 19, 2010, 05:39:57 pm » |
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#1 How about "red pierced earrings" 720 #2 How about lavender eye pillows 880 #3 How about Crochet iphone case 170 or cover 58 or handmade iphone case 720 Hi Weezi! Good, I am glad that you have found how to check for key words. And, no worries about being late... better late than never The only problem is that most of your selections have too much competition. We want to find words used by a buyer replacementing for the product but we want to balance it with terms that are not so competitive so that we can come out at the top or near the top of the google replacement. Once we have our main keywords we can still add a colour ... example.... Crochet iphone cover in blue wool" or something like that. The main keywords should be at the beginning or very close to the beginning of the title, as well as in the description (and several times more in the body of the description). Doing it this way, you are more likely to be on the first page of a Google replacement for the 170 people in March/2010 that looked for a "crochet iphone case". Does that make sense? Cheers Christine Here goes ( so sorry I am sooo late!) I don't know if I did this correctly but it was interesting. #1 Lovely Earrings: #page has been deleted# Her title:Lilia ~ earrings with lucite flower crystal beads brass and copper Dangle Earrings 450,000 Flower earrings 90,500 Handmade earrings 40,500 Lucite Beads 12,100 Red Flower 246,000 #2 Soothing Eye Pillow https://icraftgifts.com/handmade/21802/green-soothing-eye-pillow-garden-flowers.phpHer title: Green Soothing Eye Pillow - Garden Flowers Migraine headache 165,000 Migraine relief 40,500 soothing pillow 3,900 herbal pillow 3,600 eye pillow 33,100 #3 IPhone Crochet Case https://icraftgifts.com/handmade/21966/handmade-iphone-ipod-touch-case-turquoise-with-lime-button.phpHer title: Handmade iPhone, iPod Touch Case, Turquoise with lime button. Iphone cover: 880 Iphone case: 5,000,000 screen protector 2,240,000 mobile phone cases: 673,000 Crochet 7,480,000 |
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Weezi
Posts: 58
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« Reply #45 on: April 19, 2010, 05:46:19 pm » |
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hmm... to be honest..then no not really. I thought the idea was use BIG words that got a lot of hits. Iphone cover isn;t as good as case so use that. Handmade blue crochet cell phone case etc etc...isn't going be as strong in the numbers.
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PillowThrowDecor
Posts: 1096
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« Reply #46 on: April 19, 2010, 06:08:35 pm » |
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Weezi you DON'T WANT BIG NUMBERS!!! The reason we don't want big numbers is that we will be buried in the bottom of a BIG pile. The only way you get to the top of that BIG PILE is if you pay big money to Google Ads. We want to be at the top of the pile ... YES YES YES... so we needer "smaller piles" and therefore look for useful words that people use but do NOT HAVE SO MUCH COMPTETITION. Until a person understands SEO there is a misconception to go for the BIG POPULAR WORDS.... it is almost useless. Make sense yet? If not keep asking questions... I can understand it is difficult to wrap your mind around this concept. It was for me. |
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Weezi
Posts: 58
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« Reply #47 on: April 19, 2010, 11:50:33 pm » |
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omg! I can't believe I did it all wrong!!!!!!!!!!!!!! carp!
will fix it tomorrow ...grrr!!!!
no wonder I don't sell anything online!!
thanx for your help! will fix the typos on the photos tomorrow too.
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PillowThrowDecor
Posts: 1096
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« Reply #48 on: April 20, 2010, 12:10:12 am » |
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Hey up until a short while ago I was doing it the same way as you... thank goodness I have been enlightened. I just need to get busy and do all of my listings.... frig I have so many  Oh well |
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iCraft Admin
Administrator
Posts: 1699
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« Reply #49 on: April 20, 2010, 12:51:28 pm » |
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Hi Weezi, I'd also suggest downloading and using this sample template for your Keyword Rereplacement. https://icraftgifts.com/assignments/Keyword_Analyses.xlsYou should not only look at "Monthly Search Volume" numbers for each term, but also consider "Advertising Competition", as well as "Relevancy" of each term to your products. Thanks! |
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Weezi
Posts: 58
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« Reply #50 on: April 20, 2010, 09:52:50 pm » |
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Will do! thank you |
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PillowThrowDecor
Posts: 1096
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« Reply #51 on: April 21, 2010, 11:34:47 am » |
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Good tool to get organized!
Thanks Admin.
Christine
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