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Dumpster Diving, Spell Checkers, and Outsourcing

SarahMars


Posts: 253


« on: December 17, 2008, 11:39:13 pm »

Just read this article about marketing tactics that some big companies used and that did not do as well as originally planned. It's hilarious. I especially like the suggestion of "taking walks in the woods as a low-cost dating alternative." I can't believe this has actually happened.  :shock:

http://brandmanagersnotebook.wordpress.com/2008/12/12/dumpster-diving-spell-checkers-and-outsourcing
Craft Boutique


Posts: 177


« Reply #1 on: December 19, 2008, 11:35:05 pm »

Haha, very funny stories. Thanks for sharing!
I also like this one from "101 Dumbest Moments in Business“.
http://money.cnn.com/galleries/2007/biz2/0701/gallery.101dumbest_grandprize/6.html

Oh, like "monosodium benzoate" tastes so much better...
Mick Woods purchases a package of cooked ham made by British food processor H.R. Hargreaves & Son. After reviewing the complete list of ingredients, which includes "dog shit," he loses his appetite.
Hargreaves fires the employee responsible for the prank and begins a recall of the mislabelled packages.
Beadlam


Posts: 161


« Reply #2 on: December 24, 2008, 01:17:46 pm »

Sometimes ya just gotta wonder ...
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