Day 25 What Happened

[PillowThrowDecor]

Tell us what you sell.
1) Post your list #1 (people that might be interested in your product)
2) Post your list #2 (things that you might have in common)

Maybe we can all help you expand your lists.

Cheers
Christine

[Callidora]

I sell women's clothing - casual to formal.

List #1
Teenagers
Women
Plus size women
Significant others wanting to surprise their woman
Hard to fit women
Special occasion
Prom
Homecoming
Graduation
Bridal - bride, bridesmaids, mother of bride
Cocktail party
Cotillion
Business women
designers who can't sew
TV/movie copies

List #2
Uncomfortable clothing
ugly clothes for plus size women
fabrics
social networking
desire for fashion trends to reflect real bodies
want to feel comfortable and look beautiful
body image
want to make an impression
individual style
desire to design clothing

Off to tweet and see what happens

[PillowThrowDecor]

So for your first list... think in terms of the "types" of followers, example...

Fashion fiends
Vintage lovers
Fashion mags
Women entrepreneurs
Movie industry
Event planners
Wedding planners
Weight loss groups

With these people you will probably talk with them about...
Fashion trends
Colour trends
Weightloss programs
Social networking (everyone is interested in this right now)
Accesorizing (Handbags)

... so I would follow and RT leaders in these areas and find interesting articles about this stuff that I could tweet about.

I am guessing a bit at this stuff but I am certain it will lead you into people interested in your product as a buyer rather than another seller.

Hope that helps.

Cheers
Christine

I sell women's clothing - casual to formal.

List #1
Teenagers
Women
Plus size women
Significant others wanting to surprise their woman
Hard to fit women
Special occasion
Prom
Homecoming
Graduation
Bridal - bride, bridesmaids, mother of bride
Cocktail party
Cotillion
Business women
designers who can't sew
TV/movie copies

List #2
Uncomfortable clothing
ugly clothes for plus size women
fabrics
social networking
desire for fashion trends to reflect real bodies
want to feel comfortable and look beautiful
body image
want to make an impression
individual style
desire to design clothing

Off to tweet and see what happens

[Callidora]

Ah!  See?!  That's why I need Sellers Bootcamp.  I don't even know who I'm selling to!  I just sew and hope it sells

[VerreDesign]

Ok, let's give this a try...

1)  people that might be interested in my product

business/working women
women entrepreneurs
artists/designers
gift stores
jewelry stores
handmade jewelry/accessories/handmade bloggers
fashion magazines


2) things that you might have in common

glass loving
beads loving
fashion
handmade
lampworking
onlineselling
social networking
jewelry making
supplies and tips
accessorizing
colour and fashion trends

Pretty sure I can narrow it down and find some kind of "niche" in there... will continue to think about it:)

Great exercice, thanks:)

[storybeader]

this is fun!  Now I have a better idea, who actually is my target audience!  

What do I sell?  
Well, it's actually two different products:
ethnic jewelry AND handmade books (journals, sketchbooks, datebooks) with Japanese paper coverings.  The common thread in that I write a haiku for all my necklaces and books  

1) who might be interested in my products:
museums
boutiques
literary types
book clubs
authors and poets
career women
other jewelers

2)what do I have in common:
bookmaking and binding techniques
book clubs
southwest US
book reviews
Japan (papers, poetry)
papermaking
travel
museums

[PillowThrowDecor]

Hey Callidora.. LOL...

You are doing just fine.  This stuff is not easy and not always logical.

And, I do the same thing.  i sew and sew and sew somedays without much thought on what I am creating and to whom it will go to.  that's our artistic minds on the loose!

Cheers
Christine

[Fairy Cardmaker]

Uhm... well... I do not twitter... so I blogged on my iCraft blog.  Zs Knees was in it... but nothing came out.  Both my blog posts say "pending".  I don't know what to do.

(1) My Target Market:
Social Butterflies
Paper lovers
Scrapbookers
Gift Shops

(2) Common ground:
Love of paper
Scrapbooking
Personal Touch to gift giving

Sorry, I'm not good at it.  My target market is actually quite broad.  It's hard to narrow it down.

[PillowThrowDecor]

Hey Ensorcelled Minds

While you don't twitter you blog ...and you could follow blogs

Additional Blogs you might look to be featured on or engage with are
wedding planners
event planners
mommy blogs
Entertaining/food blogs
marketing blogs that talk about traditional marketing

Hope those are some ideas for you.

Cheers
Christine

[PillowThrowDecor]

Well you are all building an impressive list.  Feel free to help each other out with more ideas.  It's amazing how much more you can think tank.

Broaden or niche this is about getting YOU out there!

Cheers
Christine

[Zs Knees]

Can't do it anymore!

It's past midnight, haven't even read the assignment, baby won't sleep, going out of town tomorrow for holiday weekend but haven't packed, haven't even managed to wash the dishes.

I tried but it's just too much

[PillowThrowDecor]

You poor girl... Can relate well to baby's not sleeping... except I am a gramma and LOVE it when baby doesn't sleep but then of course I get to send them home.

Not to worry dear girl.  I will give it a think and list some ideas for you.

[Weezi]

Ok..I have ALWAYS had trouble with this!!!
I know my definition of who buys Weezi is very broad...but I always say people who like something different.
That is way too broad and vague I know.

Seriously, this has been one of my biggest problems since day one.
I THINK I know who comes in and buys and why they buy but it has been difficult for me to get beneath the surface on this issue and I am not sure why.
So for me...this is one of the more difficult assignments.

As far as the clothing and bags:

1. I sell to women between 18 and 55...this is indeed true.
2. vintage lovers
3.women who like indie fashion
4.party goers
5.women who don't like to shop at the mall
6. students
7. stylists
8. photographers


Things in common:
1. thrifting and second hand shopping
2.vintage clothing, accessories,housewares,ads etc.
3. sewing
4. fabric and notions
5. fashion styles and trends...dos and don'ts
6. indie style
7. indie designers
8. self employment
9. shopping online..how to find and attract paying customers
10.inspiration from history of clothing
11. pin up and pin up photography
12. Canadians and selling in Canada....in person and online.
13. like minded bloggers


I like to talk so I could go on for awhile....
I am finding it a wee bit hard to replacement for certain things on Twitter...for like minded people other then the vintage crowd.

thanx!!! I am going to be very sad when this is over

[PillowThrowDecor]

Hey good for you!  You did good thinking it all through!

I'm going to push you in one more direction....

You use upcycled stuff for your handbags .... so look for people that like repurposed, recyled, found, green, eco, ecochic, sustainable.

You will find a lot of these commonalities in
young mommies
lifestyle writers and thinkers
Women as office personnel (civic workers too)
people ecologically conscientious
vegans (I have found them not to mind used leather and especially like     faux leather
steampunkers
younger "hip" people that listen to a lot of music

For your aprons focus on
Home made Food,
Recipies
Entertaining and home dining
Hostess gifts


Hope this helps.

Cheers
Christine

[Weezi]

Oh those are good!

I don't know why I didn't think of these: repurposed, recyled, found, green, eco, ecochic, sustainable.

Recipes! so easy...but honestly that would have never occurred to me.
Hostess gift is golden.

This is really very helpful...I really appreciate it!

I will use all of those over the weekend.
So..when I go to replacement on Twitter I put those key words in the find bar and see what I get ....or is there another way to replacement in Twitter that I am missing???

Thanx Christine!!! we need to have a sellers boot camp part 2  :lol: