So far we have done...
Day 1 Personal bio
Day 2 Professional interview
Day 3 Business cards /printed marketing material and done signature lines on our emails
Day 4 Listed new item, tweeted and thought about what makes our product so special… keep thinking on this as we will deal with it on Friday.
Today is all about Twitter, although it is not good manners for newbies to jump in and peddle their wares before establishing relationships. There are enough of us that have been on Twitter awhile now and we can do some of the promoting for you until you build your following.
1. Open twitter account with a name that is consistant with your BRAND… My Twitter name is PillowThrowDeco… there is no “r” because shop name is too long.
2. Follow people… who to follow??? Go to my list of followers or GaleriaLinda or any other Bootcamper ‘s twitter list and click on some of their followers that look interesting (probably a lot of Artisans and Handmade keeners) and are likely to be interested in you or your product. Don’t exceed more than say 100 - 200 a day which is more than enough. You will find only about 10% of these people will follow you within the next 24 hours. Don’t worry about those that don’t right now as you will dump them in the next 3 or 4 days.
3. Make sure you put your icraft site as a link in your profile, where you are from, and what you are interested in. Practice sending one or a few tweets.
4. Go to
http://www.tweetdeck.com/beta/ to download this free program that will help you soooo much in seeing what is going on, when people send you a message or even mention you. I am giving you the abbreviated discussion about all of this because I want to accelerate your participation on Twitter through one of the easiest Twitter tools out there.
For ADVANCED Twitterers here are your tasks for today.
1 Send at least 10 tweets or retweets on fellow Bootcamper products in addition to your usual tweets. Use #icraft or #handmade hashtag where possible.
2 Make a list and one or two points about any Twitter programs you use (like Hootsuite, Tweetadder, etc) and post in “What Happened thread” so we can all discuss them.
3 Very briefly describe your Twitter strategy. what has worked and what hasn't.
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