Help.... please...

[Diamond Lil]

Hi everyone ( waves enthusiastically).
I am new to crafting sites and would kindly like to request feedback from you all in how my store looks to potential customers.  I am thrilled to have regular views and " likes" from social networks etc, however, I would like ideas for improvement and how to get my products seen by more customers.
Thank you for your time everyone, I look forward to your ideas.
Natalie xx

[Fairy Cardmaker]

Hi there!  Welcome to iCraft!

You have quite a variety in your shop!  Wow!

I observed a few things to share.  First, I would re-word your shop announcement.  You need to put your products within the first 2 or 3 sentences.  Make sure those keywords are right near the top and then fill in your back story after.

Your collection names are long.  They are going over 1 line and that makes it hard to read.  Try to shorten them.

I totally love this!
https://icraftgifts.com/handmade/45340/minion-style-tablet-cover-felt-handmade-pouch-case.php

Consider trying to keep keywords together in your descriptions.  Examples:
https://icraftgifts.com/handmade/45072/bandit-raccoon-handmade-felt-plushie-toy.php
This one never says what it is (a plushie toy)

https://icraftgifts.com/handmade/45089/walter-walrus-handmade-felt-plushie-softie-toy.php
This one, you say: ""Walter" the Walrus is a cute plushie toy"
I would say: "Walter is a walrus plushie toy"  People are going to replacement for "Walrus Plushie Toy" more often than they will replacement for "cute plushie toy" or even plainly just "plushie toy".

A note on the toys:
Consider "stuffed toy" in your tags too, because that is a common term here in North America.

Review your product titles.
https://icraftgifts.com/handmade/45088/dollyrocker-art-gothic-anime-bunny-girl-original-art-ink.php
I think people are more likely to replacement for "Original Ink Artwork" than for "Original Art Ink".  What is art ink?
I would also include colours in your tags.  On this one, I would put: "pink and black" as a tag, as I imagine goth admirers look for "[xyz colour] and black" a lot.
Make this the second line of the description instead of the last: "Original free hand drawn art-signed."
A4 card is not used in North America.  You might be better off to use actual dimensions.  Offer both metric and imperial.

I can see why you get lots of views - very cool shop!  Good luck converting those to sales!  Have you linked your iCraft shop to Facebook and Twitter?

[SarahMars]

Awesome review, Fairy Cardmaker! You sound like a pro.  
I agree, very cool shop! The only thing I'd add, your Avatar looks kinda scary.  
Its hard to see its a doll. For some reason I thought at first your store has something to do with Halloween. I'd crop the image closer to dolls face or use another image that represents the majority of items in your store.

[Diamond Lil]

Wow. 
Thank you Fairy Cardmaker for your tips, I have definitely taken your comments on board and will act upon them.
Great advice and is very much appreciated... xx

Also I will review my Avatar, eekk, dont want to scare ... ha-ha.

Now off to receive structure.... Thanks xx