PillowThrowDecor
Posts: 1096
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« on: November 25, 2009, 03:10:23 am » |
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Tell us what you sell.
1) Post your list #1 (people that might be interested in your product)
2) Post your list #2 (things that you might have in common)
Maybe we can all help you expand your lists.
Cheers
Christine
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Callidora
Posts: 38
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« Reply #1 on: November 25, 2009, 09:59:10 am » |
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I sell women's clothing - casual to formal. List #1 Teenagers Women Plus size women Significant others wanting to surprise their woman Hard to fit women Special occasion Prom Homecoming Graduation Bridal - bride, bridesmaids, mother of bride Cocktail party Cotillion Business women designers who can't sew TV/movie copies List #2 Uncomfortable clothing ugly clothes for plus size women fabrics social networking desire for fashion trends to reflect real bodies want to feel comfortable and look beautiful body image want to make an impression individual style desire to design clothing Off to tweet and see what happens  |
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PillowThrowDecor
Posts: 1096
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« Reply #2 on: November 25, 2009, 10:33:04 am » |
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So for your first list... think in terms of the "types" of followers, example... Fashion fiends Vintage lovers Fashion mags Women entrepreneurs Movie industry Event planners Wedding planners Weight loss groups With these people you will probably talk with them about... Fashion trends Colour trends Weightloss programs Social networking (everyone is interested in this right now) Accesorizing (Handbags) ... so I would follow and RT leaders in these areas and find interesting articles about this stuff that I could tweet about. I am guessing a bit at this stuff but I am certain it will lead you into people interested in your product as a buyer rather than another seller. Hope that helps. Cheers Christine I sell women's clothing - casual to formal. List #1 Teenagers Women Plus size women Significant others wanting to surprise their woman Hard to fit women Special occasion Prom Homecoming Graduation Bridal - bride, bridesmaids, mother of bride Cocktail party Cotillion Business women designers who can't sew TV/movie copies List #2 Uncomfortable clothing ugly clothes for plus size women fabrics social networking desire for fashion trends to reflect real bodies want to feel comfortable and look beautiful body image want to make an impression individual style desire to design clothing Off to tweet and see what happens |
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Callidora
Posts: 38
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« Reply #3 on: November 25, 2009, 11:06:54 am » |
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Ah! See?! That's why I need Sellers Bootcamp. I don't even know who I'm selling to! I just sew and hope it sells |
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VerreDesign
Posts: 13
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« Reply #4 on: November 25, 2009, 02:33:29 pm » |
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Ok, let's give this a try...
1) people that might be interested in my product
business/working women
women entrepreneurs
artists/designers
gift stores
jewelry stores
handmade jewelry/accessories/handmade bloggers
fashion magazines
2) things that you might have in common
glass loving
beads loving
fashion
handmade
lampworking
onlineselling
social networking
jewelry making
supplies and tips
accessorizing
colour and fashion trends
Pretty sure I can narrow it down and find some kind of "niche" in there... will continue to think about it:)
Great exercice, thanks:)
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storybeader
Posts: 69
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« Reply #5 on: November 25, 2009, 04:45:25 pm » |
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this is fun! Now I have a better idea, who actually is my target audience! What do I sell? Well, it's actually two different products: ethnic jewelry AND handmade books (journals, sketchbooks, datebooks) with Japanese paper coverings. The common thread in that I write a haiku for all my necklaces and books  1) who might be interested in my products: museums boutiques literary types book clubs authors and poets career women other jewelers 2)what do I have in common: bookmaking and binding techniques book clubs southwest US book reviews Japan (papers, poetry) papermaking travel museums |
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PillowThrowDecor
Posts: 1096
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« Reply #6 on: November 25, 2009, 09:25:49 pm » |
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Hey Callidora.. LOL...
You are doing just fine. This stuff is not easy and not always logical.
And, I do the same thing. i sew and sew and sew somedays without much thought on what I am creating and to whom it will go to. that's our artistic minds on the loose!
Cheers
Christine
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Fairy Cardmaker
Posts: 1115
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« Reply #7 on: November 25, 2009, 11:02:33 pm » |
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Uhm... well... I do not twitter... so I blogged on my iCraft blog. Zs Knees was in it... but nothing came out. Both my blog posts say "pending". I don't know what to do.
(1) My Target Market:
Social Butterflies
Paper lovers
Scrapbookers
Gift Shops
(2) Common ground:
Love of paper
Scrapbooking
Personal Touch to gift giving
Sorry, I'm not good at it. My target market is actually quite broad. It's hard to narrow it down.
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PillowThrowDecor
Posts: 1096
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« Reply #8 on: November 25, 2009, 11:39:32 pm » |
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Hey Ensorcelled Minds
While you don't twitter you blog ...and you could follow blogs
Additional Blogs you might look to be featured on or engage with are
wedding planners
event planners
mommy blogs
Entertaining/food blogs
marketing blogs that talk about traditional marketing
Hope those are some ideas for you.
Cheers
Christine
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PillowThrowDecor
Posts: 1096
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« Reply #9 on: November 25, 2009, 11:43:11 pm » |
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Well you are all building an impressive list. Feel free to help each other out with more ideas. It's amazing how much more you can think tank.
Broaden or niche this is about getting YOU out there!
Cheers
Christine
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Zs Knees
Posts: 114
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« Reply #10 on: November 26, 2009, 03:14:39 am » |
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Can't do it anymore! It's past midnight, haven't even read the assignment, baby won't sleep, going out of town tomorrow for holiday weekend but haven't packed, haven't even managed to wash the dishes. I tried but it's just too much |
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PillowThrowDecor
Posts: 1096
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« Reply #11 on: November 26, 2009, 12:23:02 pm » |
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You poor girl... Can relate well to baby's not sleeping... except I am a gramma and LOVE it when baby doesn't sleep but then of course I get to send them home.
Not to worry dear girl. I will give it a think and list some ideas for you.
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Weezi
Posts: 58
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« Reply #12 on: November 26, 2009, 05:53:26 pm » |
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Ok..I have ALWAYS had trouble with this!!! I know my definition of who buys Weezi is very broad...but I always say people who like something different. That is way too broad and vague I know. Seriously, this has been one of my biggest problems since day one. I THINK I know who comes in and buys and why they buy but it has been difficult for me to get beneath the surface on this issue and I am not sure why. So for me...this is one of the more difficult assignments. As far as the clothing and bags: 1. I sell to women between 18 and 55...this is indeed true. 2. vintage lovers 3.women who like indie fashion 4.party goers 5.women who don't like to shop at the mall 6. students 7. stylists 8. photographers  Things in common: 1. thrifting and second hand shopping 2.vintage clothing, accessories,housewares,ads etc. 3. sewing 4. fabric and notions 5. fashion styles and trends...dos and don'ts 6. indie style 7. indie designers 8. self employment 9. shopping online..how to find and attract paying customers 10.inspiration from history of clothing 11. pin up and pin up photography 12. Canadians and selling in Canada....in person and online. 13. like minded bloggers I like to talk so I could go on for awhile.... I am finding it a wee bit hard to replacement for certain things on Twitter...for like minded people other then the vintage crowd. thanx!!! I am going to be very sad when this is over  |
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PillowThrowDecor
Posts: 1096
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« Reply #13 on: November 26, 2009, 07:28:16 pm » |
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Hey good for you! You did good thinking it all through!
I'm going to push you in one more direction....
You use upcycled stuff for your handbags .... so look for people that like repurposed, recyled, found, green, eco, ecochic, sustainable.
You will find a lot of these commonalities in
young mommies
lifestyle writers and thinkers
Women as office personnel (civic workers too)
people ecologically conscientious
vegans (I have found them not to mind used leather and especially like faux leather
steampunkers
younger "hip" people that listen to a lot of music
For your aprons focus on
Home made Food,
Recipies
Entertaining and home dining
Hostess gifts
Hope this helps.
Cheers
Christine
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Weezi
Posts: 58
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« Reply #14 on: November 26, 2009, 07:49:53 pm » |
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Oh those are good! I don't know why I didn't think of these: repurposed, recyled, found, green, eco, ecochic, sustainable. Recipes! so easy...but honestly that would have never occurred to me. Hostess gift is golden. This is really very helpful...I really appreciate it! I will use all of those over the weekend. So..when I go to replacement on Twitter I put those key words in the find bar and see what I get ....or is there another way to replacement in Twitter that I am missing??? Thanx Christine!!! we need to have a sellers boot camp part 2 :lol: |
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Fairy Cardmaker
Posts: 1115
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« Reply #15 on: November 28, 2009, 01:54:52 pm » |
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Yay, my blog post has been approved! https://icraftgifts.com/blog/donate-your-shopping-114.phpAdditional Blogs you might look to be featured on or engage with are
wedding planners
event planners Thank-you, Christine. Only thing is, I can't produce in bulk. Bulk Invitations are out! But - this has given me the idea of real estate agents maybe. They often leave a gift for the homebuyer. Thanks for helping me think! |
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Zs Knees
Posts: 114
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« Reply #16 on: November 30, 2009, 02:31:08 am » |
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I sell kids' pillows and blankies, soft toys.
Who might be interested in buying:
Stay at home moms
Any moms for that matter:)
Grandparents
People who want to give handmade and/or personalized gifts
Baby shower guests
Toddler birthday party guests
(Anyone looking for gifts for small children)
Possible common interests:
parenting
sewing
feeling good about the gifts you give:)
DIY, but buying handmade when you run out of time for that!
This doesn't feel like a very imaginative list... but it's a start!
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Fairy Cardmaker
Posts: 1115
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« Reply #17 on: November 30, 2009, 10:37:16 pm » |
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Common interests, Z, children!
You should hang out at children's groups. You should frequent parenting blogs too!
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Zs Knees
Posts: 114
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« Reply #18 on: November 30, 2009, 11:35:27 pm » |
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Haha! Yes, children. Well, I did write "parenting", but yes, children too. As for groups... so far I have tried 3 local play groups, but they were geared toward SAHMs. 95% of their get-togethers are while I'm at work. Even La Leche League meets in the mid-morning! But I'm still looking for one that fits my schedule... I know, I need those groups in more ways than one! I recently discovered singlemommyhood.com, I think it's called. If you know of other good blogs let me know! Thank you for the advice! Common interests, Z, children!
You should hang out at children's groups. You should frequent parenting blogs too! |
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