I have zero marketing skills and zero time. I have a professional career that I quite like but has very demanding hours. This is only a creative outlet for me. So, my number 1 question is, will these changes discourage or otherwise negatively affect the hobby seller?
I know someone who had a career in graphic advertising before having kids. Then she went into crafty direct sales and now she owns a bricks'n'mortar craft retail store. I always admired her monthly newsletter. I've also seen lots of people use SurveyMonkey. I find all these tools daunting and I'm sick of having 1,000 different online accounts to try to meet 1 goal. But, if I could get affordable marketing advice that is both tailored to my business and scaled
to my activity level, I would pay something for that.
For your questions:
Would you want to get help with your store's sales from sales and marketing people?
If yes, how much would you be willing to pay them in terms of additional percentage off sales?
More than that + iCraft's cut if it is in the same ballpark would put each item into a loss. I fear who would want 3-5% of $4? I feel like the nature of my product would make me an undesirable client. It's really not worth someone's time.
As a hobbyist, I need my business to at least cover costs. I would love it it could be profitable, but I don't have the time or motivation to make it so without great help, and yet I cannot afford such help. I would totally understand if a commercial enterprise like iCraft doesn't want my kind around. I work in business. I get it.
What other help would you want to receive? (e.g. help with images, product descriptions etc)
Branding: A cohesive image and messaging. Advertising: newsletter. Marketing: How to encourage people to shop on my site. Many of my co-workers know I craft, some know that I sell, but that's where it ends. I feel like showing them to the store and encouraging them to buy is crossing a line somehow.
"Services" section, where sellers could list their own skills that they could offer to others
I could offer a relevant skill but I have no time to use it. Sorry.
Or where they could find collaborators
That sounds like a great idea! What a good way to foster community too!